Print Magazine Ad

Print Magazine Ad

This was not my concept, but I put it entirely together, resizing and aligning the images (which were full-size stock images), placing the bag image, creating the "Go Anywhere" header, and positioning the text. It ran in a print magazine (click for digital version- ad found on page 101).

One Sheet for Product Launch

One Sheet for Product Launch

This is a one sheet I created for a new product launch. Our P.R. team used it in reaching out to press to cover the launch.

Spring Sale Graphics

Spring Sale Graphics

I created these graphics for use as website banners for desktop & mobile and for an email blast to advertise a new promotion.

Homepage Banner- New Year's Promo UK

Homepage Banner- New Year's Promo UK

I've created a number of banners for our website. This is one for which using a stock image as the background and placing three separate .PNGs for the bags. All had to be resized and properly aligned to match up.

Social Media Post- Photoshop

Social Media Post- Photoshop

This was an editing job to create an image for social media showcasing our new bag color before we had received any of the bags in person. After altering the color of the bag, handle and wheel, I had to cover up the previous logo mark and place our new logo bar that was cropped from a different image. We have needed to digitally alter the colors of the bags fairly often and the most challenging thing is to keep the coloring consistent across photos.

Website Banner- Landing Page

Website Banner- Landing Page

We really liked this concept so I made a version to use as a banner on a landing page for our site.

Social Media Post Image

Social Media Post Image

I ended up making this into a social media post as well.

G-RO Presentation 2018

G-RO Presentation 2018

This is another asset I created for our P.R. team's use to send out to press.

Social Media Post- Photoshop Edit

Social Media Post- Photoshop Edit

This was an image I created to showcase our new carbon fiber material before we were able to do a lifestyle photo shoot with it. Because of the difference in angles of the bag from the closest shot we had, I could not simply drop the carbon fiber image into the photo. Once I pieced together the bag, I changed the wheel and logo bar colors to show the black model. We regularly shoot our bags in only one or two colors and edit to show different colors as desired. I also enhanced the coloring.