Miller Children's Collection- Event

Miller Children's Collection- Event

While at Hallmark, I organized several card collections to send to different groups in need. This particular collection was sent to help brighten the days of sick children who we undergoing inpatient treatment in the hospital. We collected small stuffed characters called Itty Bittys along with the cards. This is the Facebook event page I created to help raise awareness for the collection.

Miller Children's- Donation Box

Miller Children's- Donation Box

While at Hallmark, I organized several card collections to send to different groups in need. This particular collection was sent to help brighten the days of sick children who we undergoing inpatient treatment in the hospital. This is the collection box we made and kept at the register along with pre-selected appropriate cards that were easy for customers to add onto their purchases while at the counter.

CHLA Collection Event

CHLA Collection Event

While at Hallmark, I organized several card collections to send to different groups in need. This particular collection was sent to help brighten the days of sick children who we undergoing inpatient treatment at Children's Hospital LA. This is the Facebook event page I created to help raise awareness for the collection.

BrightPink Shop to Sponsor

BrightPink Shop to Sponsor

This opportunity was brought to us by our outside P.R. team, with whom I coordinate frequently, and I was able to have a significant role in getting it approved and bringing it to fruition. The idea came about because we were selling a limited-edition pink version of our bag at the time. We created a partnership for the month of October in which we donated 20% of the proceeds from all pink bags sold. G-RO's participation was also promoted through the organization's website and email newsletters.

InStyle- Bright Pink

InStyle- Bright Pink

Our Partnership with Bright Pink landed several noteworthy press hits, including articles in InStyle (pictured), The Knot, and Fashion Maniac.